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About
In the competitive world of SaaS-based applications, user retention depends heavily on delivering a smooth, intuitive experience. When users can switch to a competitor’s app with minimal effort, usability and user experience (UX) are crucial. This presentation explores the key elements of usability and UX, discussing how to measure and evaluate these factors using standards like ISO 25010 and practical models. It’s designed to guide developers, designers, and testers toward making improvements that enhance user satisfaction.
How it works
Whether you’re looking to improve your testing processes or stay ahead of industry shifts, this resource will guide you through the key challenges and solutions.
Understanding Usability vs. UX: Learn the differences between usability and user experience, and how they intersect.
Measurement Methods: Discover methods for evaluating usability based on established standards like ISO 25010.
Practical Evaluation: Gain insights into how to use evaluation methods as a starting point for usability improvements.
Importance for SaaS Models: Understand why usability is critical for subscription-based applications and how it impacts user retention.
Best for
Product managers, UX designers, software testers, and developers focused on enhancing the usability of web-based applications, especially those using SaaS models where user satisfaction directly influences retention and success.
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